Add this item to my Toolkit!

Tips for Connecting with Your Constituency

~ Try to make a connection between your issue and values
your audience already holds.
~ Keep your constituents informed about the issues; it
will help them become effective advocates. But don't
overwhelm them with information. One e-mail per month is
usually a good practice.
~ Provide your constituents with concrete ways to take action.
~ Celebrate small and big victories with your members or
network.
~ Proactively seek feedback about their involvement in the
campaign: What are they doing? How are they getting others
involved? Encourage them to share their stories with you.

[close window]